Picture this: you have a fantastic blog idea and endless inspiration, but you’re stuck on finding the right name.
While a blog name matters, it’s your content that truly connects with readers. Still, picking a name that reflects your brand and sticks in people’s minds is essential.
This article covers 10 effective tips to help you create a memorable and unique blog name that makes your brand shine.
When selecting a blog name, you have four options: use a target keyword, a brandable keyword, a fully brandable name, or even your own name, like ‘Kiran’s Blog.’
For the best results, consider a brandable name with a relevant keyword. This approach offers SEO advantages and creates a memorable blog identity.
Brand-focused vs. Keyword-focused domain names
Years ago, having keywords in a domain name was essential for SEO, but that’s no longer the case. Now, it’s better to choose a domain name that’s brandable and easy to remember. Authority websites often have unique, recognizable names.
Instead of going fully brandable, like “Google” or “Twitter,” consider a name that hints at your niche, like “technical guruji” or “manmatters” A mix of brandable and niche-focused is ideal.
Many still believe keywords in domain names boost SEO, but that’s outdated. What truly matters is the quality and relevance of your content, not keywords in your domain name.
Easy to say and remember
When picking a name for your blog or domain, make sure it’s easy to understand and spell when heard on the radio or over the phone—this is known as the “radio test.” A simple, clear name is vital for word-of-mouth promotion and avoids confusion.
I faced a similar challenge. My blog was initially named curiositynwill.in, but it was too long and hard to pronounce. Recognizing that a memorable brand name can boost SEO, I invested in a rebrand to “Thecuriosity.in”
While some believe that the value of your content matters more than the name, I think the name shapes how people view your content.
How about a domain with your name?
Using your own name for your blog can be a strong move for personal branding. It makes it easier to build trust with readers, and you won’t have to worry about rebranding later on.
However, naming your blog after yourself can have limitations. For example, I use ‘TheCuriosity’ instead of my own name because I don’t want to be restricted to just one niche—I want the freedom to explore other areas in the future. Ultimately, it’s a personal choice.
Look at Neil Patel. He built a strong brand with NeilPatel.com, which has become more popular than any of his other sites. If you have a long name, consider shortening it like Gary Vaynerchuk did with ‘GaryVee.’
Keep in mind, though, if your goal is to grow a SaaS business, personal branding may not be ideal, as it could make selling the business more complicated. But for consulting, training, or agency work, personal branding is often a great fit.
Tips for Picking a Great Blog Name:
Try to include verbs in your blog name
Using action verbs in your blog name encourages readers to take action. It’s a simple yet effective way to make your brand memorable.
Choose words that spark images or ideas in your readers’ minds. This helps them remember your blog.
For example, verbs like “Go,” “Shout,” “Jump,” “Think,” and “Scratch” are engaging and inspire action. When readers can visualize something while reading, your brand sticks with them.
Understand your audience
If your blog focuses on a specific topic, include keywords in your title that reflect the content. For a millennial audience, use trendy words like “geek,” “hustle,” or “nerd” to connect with them.
Your blog title should clearly communicate what your audience is looking for and highlight the unique value your blog offers.
When your blog name shows a clear benefit, you’re on the right track.
Check out the blog names of your competitors
If you’re struggling to come up with a blog name, check out what your competitors are doing. This can help you understand the language and style that resonates with your audience. If a name works well for someone else, it might work for you too—but don’t copy them exactly, as it could harm your reputation.
If the domain you want is taken, try using a thesaurus to find alternative words that suit your blog.
Create a list of specific niche keywords
Before you start researching a blog name, brainstorm key words related to your niche, including relevant verbs, abbreviations, and phrases.
For instance, if your niche is Health, you might consider words like:
- Health and wellness, Healthy lifestyle, Healthy eating, Fitness
- Exercise, Mental health, Stress management, Sleep
- Nutrition, Weight loss, Weight management, Healthy habits
- Meditation, Therapy, Counseling, Self-care
These words will help you find a name that aligns with your niche.
To discover core keywords for your niche, try searching Google using your niche terms or terminology. You can also use tools like ChatGPT by asking for related keywords, e.g., ‘Suggest some medical-related keywords for blog or domain names.’
Draw the Name
After gathering some keywords, expand on them or use the tools below to check available domain names
Once you have a list of niche-related keywords, start combining them to brainstorm domain names.
You can use tools like “Dotomator” to check if your ideas are available. Try adding suffixes like –ify, –matic, –ous, –ity, or –cy to make the names unique, similar to brands like Shopify or Spotify. The Wikipedia section on Latin suffixes can give you more inspiration.
For fitness blogs, for example, you could create names like ‘Fittify,’ ‘Fitmatic,’ or ‘Strongify.’ NameMesh is another useful tool that checks domain availability for these types of names.
If your name idea could be confused with a similar-sounding word (like ‘Byte’ and ‘Bite’), consider buying both domains to redirect users to the correct site.
This way, your domain has both your main keyword and a distinctive brand feel.
Creative blog name Examples
Here are some examples of catchy and creative blog names that effectively attract specific audiences:
- Brain Pickings: Suggests thought-provoking, curated content.
- Pitchfork: Edgy, memorable, appealing to indie music lovers.
- ProBlogger: Simple and direct, appealing to aspiring professional bloggers.
- Gizmodo: Combines “gizmo” with a twist, perfect for tech and gadget lovers.
- Engadget: Merges “engage” and “gadget” to appeal to tech enthusiasts.
- The Verge: Gives a sense of being at the edge of technology and culture.
- Laughing Squid: Covers unique art, culture, and tech content.
- Serious Eats: Focuses on quality food content for dedicated foodies.
- Budget Bytes: Budget-friendly recipes, clear and on-point.
- Stone Soup: A food blog focused on simple, minimalist cooking.
- Smitten Kitchen: Uses food-related keywords, appealing to cooking enthusiasts.
- Zen Habits: Targets readers interested in mindfulness and self-improvement.
- TechCrunch: Combines “tech” with “crunch” for a dynamic, tech-focused vibe.
- Boing Boing: Rhyming words make this memorable for curious, diverse content.
- Lifehacker: Speaks to people looking for life hacks and improvement tips.
- Perez Hilton: A playful twist on a celebrity’s name, memorable and unique.
- Copyblogger: Uses “copy” and “blogger” to signal a focus on content marketing.
- Nerd Fitness: Targets fitness tips for geeks, showing a strong audience focus.
- Slickdeals: Rhyming words make it catchy, great for a deals and discounts blog.
- Mashable: Mashes tech, culture, and entertainment into one unique name.
These names are short, memorable, and crafted to connect with each blog’s unique audience.
Using AI
If you’re having trouble finding a unique domain name for your blog, try using ChatGPT for inspiration. With ChatGPT Plus, you can also explore domain plugins to help generate ideas.
Here’s an example prompt:
Please generate a list of creative domain name ideas for my blog on [TOPIC] The blog mainly targets [TARGET AUDIENCE].
Domain name can also include related keywords or phrases that resonate with my target audience. Feel free to incorporate any specific keywords or themes that are relevant.
The domain names should be concise, easy to spell, pass the radio test, and available for registration.
I'm looking for unique and memorable names that align with my brand identity and reflect the purpose of my business or website.Always verify trademarks
To avoid legal issues with trademarked words in your domain name or brand, it’s best to handle trademark concerns early on. Before registering a domain, check the Trademark Electronic Search System (TESS) using the Basic Word Mark Search for a quick search.
Hopefully, this post gave you some fresh ideas for blog names. Keep in mind that while your blog name matters, your content is what truly counts. Focus on creating valuable content that resonates with your readers. A catchy name helps, but without quality content, it won’t attract an audience.
